What are cookies?

Cookies are small text files stored on your computer, tablet, or mobile device when you visit a website. They help websites:

  • Remember your preferences

  • Improve performance and usability

  • Understand how visitors use the site

  • Deliver relevant content and services

We may also use similar technologies such as Local Storage. For simplicity, these are all referred to as “cookies” in this statement.


Keeping this page up to date

Our website and applicable regulations may change from time to time. We therefore update this Cookie Statement when necessary.
We recommend checking this page regularly so you remain informed and in control of your preferences.


Types of cookies we use

We group cookies into the following categories:

Category Purpose
Necessary Enable core website functions and security
Functional Improve usability and remember preferences
Analytics Help us understand how visitors use our site
Performance Monitor and improve website performance
Marketing / Advertising Deliver relevant ads and measure campaigns
Social Media Enable sharing and embedded content
Uncategorised Cookies currently under review

Necessary cookies (always active)

These cookies are essential for the website to function correctly. They cannot be switched off and do not store personal data.

Cookie Duration Purpose
__cf_bm 1 hour Cloudflare bot protection
_cfuvid Session Maintains session consistency
elementor Persistent Enables real-time content updates
cookieyes-consent 1 year Stores cookie consent choices
CookieConsentPolicy 1 year Applies consent preferences consistently
Microsoft authentication cookies Session / 1 hour Secure login and session protection

Functional cookies

These cookies improve how the website works and enhance user experience.

Examples include:

  • Live chat functionality

  • Embedded videos

  • Fonts and layout optimisation

  • Online forms and questionnaires

Cookie Duration Purpose
Moneypenny* Session – 1 year Enables live chat support
fonts Session Optimises font loading
player 1 year Saves Vimeo video preferences
AWSALBTG* 7 days Ensures form reliability (Typeform)
BrowserId 1 year Internal session analytics

Analytics cookies

These cookies help us understand how visitors interact with our website, allowing us to improve content, navigation, and performance.

We use analytics tools such as Google Analytics, configured to:

  • Collect data anonymously

  • Not identify individual users

  • Comply with UK GDPR requirements

Cookie Duration Purpose
_ga, _ga_* 13 months Visitor and session tracking
_gid 1 day Page interaction analysis
_gat_gtag_UA_* 1 minute Limits request rates
vuid 13 months Vimeo video analytics
MUIDB 13 months Bing usage analytics

Performance cookies

These cookies help measure website speed, reliability, and overall performance.

Cookie Duration Purpose
sync_active Persistent Saves video playback preferences

Marketing & advertising cookies

These cookies are used to:

  • Deliver relevant advertisements

  • Measure the effectiveness of campaigns

  • Understand video and content engagement

Cookie Duration Purpose
_gcl_au 3 months Google Ads conversion tracking
test_cookie 15 minutes Browser compatibility testing
__Secure-* Up to 6 months YouTube advertising and analytics
yt.innertube::* Persistent Video engagement tracking
rl_* Persistent Behavioural analytics (RudderStack)

Social media cookies

When you interact with Share, Like, or embedded content (e.g. YouTube, Vimeo), cookies may be placed by those platforms.
These cookies are controlled by the social media providers themselves and are subject to their own privacy policies.


Uncategorised cookies

Some cookies are currently being reviewed and have not yet been categorised.

Cookie Duration
platformParams 1 year
fpc 1 month
timezone Persistent
debug Persistent

Managing your cookie preferences

Cookie banner & consent

You can change or withdraw your consent at any time by clicking the “Consent Preferences” button on our website.

Browser settings

You can also manage cookies through your browser settings. Please note that disabling cookies may affect site functionality.

Helpful guides:

  • Chrome – Google support

  • Safari – Apple support

  • Firefox – Mozilla support

  • Internet Explorer – Microsoft support

(Refer to your browser’s official help pages for full instructions.)


Control and rejection of cookies

You have the right to:

  • Accept all cookies

  • Reject non-essential cookies

  • Change your preferences at any time

Even if you reject cookies, you may still use our website, though some features may be limited.

Most advertising networks also allow you to opt out of targeted advertising directly through their platforms.


Privacy Statement

If any information collected through cookies qualifies as personal data, it will be processed in accordance with our Privacy Policy and UK GDPR requirements.


Changes to this Cookie Statement

We may update this statement periodically. Any changes will be published on this page.


Questions or contact

If you have any questions about our use of cookies, please contact us:

📧 info@rothstone.uk